Part 1: Basics Keyword Tools
These keyword tools have been the meat and potatoes of domineers well before the web2.0 boom and continue to be important references for any serious domain buyer or seller as they give indications of the advertising demands of different niches, traffic potential and ideas for related keywords to any term.
During the first wave of mass domain acquisition in the 90s these tools were used to find the best paying keywords and resulted in pretty profits for some and hundreds of parked domains for others as they wait for these bland keyword brands to be in demand. The savvy web2.0 domineer will find use in these tools in finding popular niches, brainstorming related terms and gleaning ideas of where they may apply their 2.0 creativity.
Google Adwords Keyword Tool – This indispensable tool will give you a peek at Googles extensive database of keyword searches for any term giving you an idea of the commercial value of a keyword, approximately how often it is searched and other keywords that are related to it.
Digital Point Keyword Suggestion Tool – shows combined results from two of the most popular keyword search tracking services, Wordtracker and Overture. These tools will tell you approximately how many times a keyword is searched for in a day and also how many times related keywords are searched. A great source for finding sub-niches of interest.
AddMe.com Keyword Suggester – enter your term and find how many people are searching for it and other similar searches.
Parts 2: Trend Tools
Is your concept hot or not? These tools can help you spot an up and coming meme or warn you if its time to jump a sinking social network.
Google Trends – see what big brother has to say about if your search terms are rising like the sun, holding steady or falling to obscurity with a look at search trends over the past few years. Web2.0, tech and pop culture terms can be passing fads or long term movements and Google trends can help you see where things are going. Check out the Hot Trends for the latest daily buzz.
AOL Hot Searches features the top 10 AOL searches every day plus interesting features on the top searches in different categories from unusual pets to cosmetic surgery procedures.
Ask IQ doesn’t dig very deep but does give a snapshot of mainstream USA with the top Ask.com searches of the week, news searches and movie searches. Not much interesting here, far from the cutting edge but its sometimes good to know where middle America is at.
The Lycos 50 is another pop culture oriented weekly list of the topics hot with Lycos search users. Doesn’t stray far from entertainment or sports items.
Enough with the old school, aside from Google’s useful trend tool the other lists above from AOL, Ask and Lycos with their boring mainstream stories clearly show the weakness of the old school to provide relevant, up to the second content. Let us now look to the effective web2.0 tools that have slain these mighty giants.
Web2.0 Trend Tools
The interactive connected nature of web2.0 now provides channels for many more layers of information gathered and distributed through social, human edited networks providing personalized, quality content on demand that is unfiltered by layers of bureaucracy and clumsy algorithms.
Popular web2.0 sites for the latest info on news, entertainment, technology and more include digg.com, delicio.us, reddit and meta filter. These cutting edge sites are a great source for Web2.0 buzz on cutting edge sites, interesting mashups and online trends from the trend-makers.
PopUrls.com is a great starting point to find the network with the information you are looking for. This site provides a live list of the top headlines from a dozen of the most popular web2.0 social bookmarking and community sites including the ones mentioned above.